Park Ridge, Illinois – The leadership team at Interra Global is proud to announce the unveiling of their new logo and branding. The name remains the same, while the updated logo and color palette better represent who they are today.
The new logo was designed to display seamlessly across digital and physical channels with a lighter color palette to pay homage to their reliable and upbeat customer service. From the inside out, Interra Global’s culture is rich with history, while constantly learning, adapting, and improving. This is represented in the design of the brand mark as a symbol reminiscent of an ancient glyph with modern flavor. The interconnected arrangement of the Interra Global initials, I.G., highlights the care they take with customers from the first point of contact to their most recent order delivery.
Feedback from every team member guided the design process, with Marketing Director Ken Thompson spearheading the initiative. Thompson wanted a design and palette that would remind the team, every day, that at the core of the organization are the relationships that got them there and keep Interra Global growing. Through many forms of growth and the addition of new team members, the core values have remained constant and at the center of the business. These values, which emanate through every interaction with the team members and customers, are now displayed in the branding for all to see.
As they debut their new look, Interra Global would love to connect with customers about the change. Feel free to reach out to via social media, email, or phone call and let them know what you think.
ABOUT INTERRA GLOBAL
Interra Global is known worldwide as a provider of high-quality bulk desiccants and industrial adsorbents. Some of their many products include molecular sieve, silica gel, activated alumina, and FerroSorp®.
Interra Global’s top priority is to build lasting relationships with each of their customers by providing outstanding service. They offer technical support for many specialty applications, including H2S removal, ethanol dehydration, air drying, and siloxane removal.
Interra Global has been recognized by Inc. Magazine, even qualifying for the publication’s prestigious Inc. 5000 list as one of the fastest growing private companies in America in 2020.
Director of Marketing
800 Busse Highway
Park Ridge, Illinois 60068